Marca País” allows us to highlight and promote the natural beauty of our environment, projecting the image of the exceptional destination where we are located and promoting responsible and authentic tourism.Elizabeth Rojas Conde – Marketing and Public Relations Manager
Elizabeth Rojas Conde
Marketing and Public Relations Manager
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Punta Islita comes to life as the sunrises on Guanacaste’s captivating shoreline. A path to authenticity and connection emerges, paved by the wisdom of its community, the abundant energy of tropical rainforest, and pristine beaches. Discover the splendor of Costa Rica’s rich biodiversity filled with colorful. Closeness to nature takes on a new meaning as you zipline, kayak, surf, or horseback ride through this privileged land—you will feel the region’s Blue Zone way of life in every detail
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Discover recent articles highlighting Costa Rica’s achievements, innovations, and international recognition. Each news item reinforces Costa Rica’s positive image, showcasing constant progress and building trust amonginvestors, tourists, and strategic partners interested in learning more about the country brand.
Learn the step-by-step process for companies and projects to obtain the official country brand license. This section details the sustainability, innovation, and excellence requirements that distinguish those who are part of the network. More than just a formality, it is a practical guide that makes the site a strategic ally for organizations that want to differentiate themselves through quality, environmental commitment, and professionalism.
Explore the principles that define Costa Rica and support its vision as a nation. These principles include environmental sustainability, respect for natural resources, skilled human talent, and creativity, all of which reflect the country’s commitment to balanced and responsible development, instilling confidence in investors, visitors, and international partners seeking to engage with an authentic, innovative, and visionary nation.