We chose to be licensed with the Country Brand “Esencial” because it represents Costa Rica’s commitment to sustainability, conservation, and excellence. For NATUWA, being part of this initiative strengthens our credibility, expands our international outreach, and reflects our core values of environmental and social responsibility.
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NATUWA Wildlife Sanctuary in Costa Rica protects and cares for emblematic species such as sloths, jaguars, and tapirs, while leading for over two decades conservation programs for the great green macaw (Ara ambiguus) and the scarlet macaw (Ara macao), iconic birds of great ecological and cultural importance. The sanctuary offers environmental education tours that allow visitors and students to learn about the animals’ history, their role in ecosystems, and the actions taken to ensure their well-being. Through volunteer programs, research, and responsible tourism, NATUWA has become a benchmark in biodiversity conservation and environmental awareness.
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Discover recent articles highlighting Costa Rica’s achievements, innovations, and international recognition. Each news item reinforces Costa Rica’s positive image, showcasing constant progress and building trust amonginvestors, tourists, and strategic partners interested in learning more about the country brand.
Learn the step-by-step process for companies and projects to obtain the official country brand license. This section details the sustainability, innovation, and excellence requirements that distinguish those who are part of the network. More than just a formality, it is a practical guide that makes the site a strategic ally for organizations that want to differentiate themselves through quality, environmental commitment, and professionalism.
Explore the principles that define Costa Rica and support its vision as a nation. These principles include environmental sustainability, respect for natural resources, skilled human talent, and creativity, all of which reflect the country’s commitment to balanced and responsible development, instilling confidence in investors, visitors, and international partners seeking to engage with an authentic, innovative, and visionary nation.