Essential COSTA RICA reflects the commitment that the company and its collaborators maintain to social principles, the environment, innovation, and excellence; while providing a better international positioning and differentiation to its brands.Jesús Martínez Castro – Marketing manager
Jesús Martínez Castro
Marketing manager
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Industria Nacional de Brillo is a family-owned Costa Rican business founded 50+ years ago, certified as PYME by MEIC and ISO 9001-2015 Tool.
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Discover recent articles highlighting Costa Rica’s achievements, innovations, and international recognition. Each news item reinforces Costa Rica’s positive image, showcasing constant progress and building trust amonginvestors, tourists, and strategic partners interested in learning more about the country brand.
Learn the step-by-step process for companies and projects to obtain the official country brand license. This section details the sustainability, innovation, and excellence requirements that distinguish those who are part of the network. More than just a formality, it is a practical guide that makes the site a strategic ally for organizations that want to differentiate themselves through quality, environmental commitment, and professionalism.
Explore the principles that define Costa Rica and support its vision as a nation. These principles include environmental sustainability, respect for natural resources, skilled human talent, and creativity, all of which reflect the country’s commitment to balanced and responsible development, instilling confidence in investors, visitors, and international partners seeking to engage with an authentic, innovative, and visionary nation.